App design, UI, UX, Campaign, Video

The penalty shoot-out app where you can compete with friends and players worldwide. Easy enough to be used by kids, and still powerful enough to be used by professional players.

Layout and inspiration

Taking inspiration from football stadiums where the pitch is surrounded by ads, the aesthetics and position of the in-game ads were obvious.

The UI elements


KickerAce is a penalty shoot-out app with an easy-to-read, large-buttoned and straightforward UI. Designed this way to be used easily, outdoors and from a less-than-ideal viewing angle.

The campaign

With an eye-catching visual and simple messaging, the Social media campaign was designed to mimic the explosive movement of a football player.

The ambasador vertion

There were made ‘ambassador’ versions to complement the main one.